Seasonal & special offers

Your offer.
Lisa follows through.

AutoEngage uses DMS history to identify likely candidates for your approved offer. Your team can also select the audience. Lisa handles outreach, replies and follow-up in the background, then books directly into your DMS.

Illustrative campaign brief

A seasonal reason
to come back.


Audience

AutoEngage identifies likely candidates from DMS history. Your team can also select customers.

Offer

Your approved tire, maintenance or service promotion.

Action

Lisa explains the offer, handles replies and books directly into your DMS.

Conversation after the campaign

A reply should go
somewhere useful.

Lisa explains approved terms, handles customer questions and books the agreed visit directly into your DMS.

Your dealership controls offer eligibility, pricing, promotion dates and terms. Lisa uses those rules in the conversation.

Illustrative conversationFrom interest to a time on the schedule.
Lisa

Hi Sam, this is Lisa at Marion Mazda. We’re running a seasonal tire offer for eligible customers. Would you like the details or help arranging a visit?

Customer

Could I have the alignment checked when I’m there?

Lisa

I can include an alignment check request with the visit. Your advisor can confirm the work and pricing. What day works for you?

Customer

Next Wednesday morning.

Lisa

I have Wednesday at 9:00 available for the tire appointment, with your alignment check request noted. Shall I book it?

Customer

Yes, please.

Lisa

You’re booked for Wednesday at 9:00 for your tire visit. I’ve included your alignment check request with the appointment.

Tire appointment booked directly into your DMS. Alignment check request included.
Illustrative conversation with fictional dealer and customer names.
Find likely candidates

Find the customers
the offer makes sense for.

For a buy three, get one free tire offer, AutoEngage uses each customer’s last recorded tire purchase and rotation history to identify likely candidates.

Your team can also choose an audience. You approve the offer’s pricing, included work, promotion dates, eligibility conditions and booking requirements. Lisa follows those terms.

Seasonal possibilities

Use the season.
Stay relevant to the customer.

Spring

A/C performance and filters

Lisa explains your approved A/C or filter offer and books the visit.

Summer

Maintenance before travel

Lisa handles questions about pre-trip maintenance and finds an available appointment.

Fall / winter

Tires and seasonal preparation

Lisa explains the tire offer, records additional service requests and books the visit.

Illustrative campaign ideas. Your dealership approves the offer, pricing and eligibility conditions. AutoEngage identifies likely candidates from DMS history, and your team can also choose the audience.

A few practical questions

Before you put Lisa to work.

Who chooses the promotion?
Your dealership approves the service offer, pricing, dates and terms. AutoEngage identifies likely candidates using available DMS history, and your team can also select an audience.
Can Lisa make up a discount to finish a booking?
Offers and pricing come from your approved information. A request outside those terms follows the store exception process.
Can an offer use our existing appointment schedule?
Lisa checks available times and creates the appointment in your connected DMS or scheduler, using the booking requirements configured for the service.
Your next move

Turn your next offer into booked visits.

Bring a service program and the systems your store uses. We’ll show you how Lisa carries it through to a booked visit.